Havas - The Black PSA

Background

In partnership with Havas, we wrote, cast, creative directed and produced a series of films that navigated the reality of our experience, past, present and future in all its fullness. The films were shared amongst the global Havas network and became the first BHM initiative to drive global conversation and response to the need for long term strategic infrastructure around diversity, equity and inclusion of the Black creative community.

What We did

Strategy
Creative Direction
Production
Partnerships

The Black PSA

Informative Public Service Announcements to guide engagement and allyship with our Black community. They are real, honest messages to non-black people written by two spoken word artists, Michelle Tiwo (Sistren) and William Stowe (Nike).

MICHELLE TIWO - I COULD HAVE SAID MORE 

WILL STOWE - LISTEN + OBSERVE 


More Of Our Work

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